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Melbourne, Australia

Knead some dough…join Baker’s Club franchise

Australian Franchise News – 17-02-10


Bakers Club has the recipe for success, just using traditional methods to deliver everyday baking products. While other businesses are struggling to stay afloat in turbulent times, Christian Coenen, the baker behind the business, says instead of flopping, the business of baking is rising.

But it is no secret recipe according to Coenen. The company is built on the solid foundations of more than 150 years and six generations of European baking tradition boasting a unique business concept in a competitive baking sector.
Bakers Club utilises a different baking process eliminating the need for night banking: thus eliminating the need for night baking: thus eliminating the need for bakers’ hours which often places stress on baking business owners.
“Our bread is the freshest bread available as we bake all through the day in the certified stone oven at the front of the store,” explains Coenen.
“This means you can come into our stores in the afternoon and still find us baking with hot break coming out of the ovens. The stone oven also gives a slower cooking which results in lovely light, crispy crusts.
All our breads are made with all the natural goodness of traditional ingredients, including wholegrains and sourdoughs, are preservative free, full of flavour, delicious and healthy.
We are the only bakery in Australia which is able to bake fresh gluten-free bread daily in our ovens in front of your eyes.”
Bakers Club started three years ago with their first store in Ashmore. Since then it has grown to five stores located in Brisbane and on the Gold Coast. The business concept combines the daily visit pattern of a retail bakery with the less regular but higher spend per visit of a café restaurant; a concept which has been successful for the model.
Bakers Club took out the Gold Coast Business Excellence Award for retail, wholesale and distribution in May – demonstrating the company’s contribution to the coast’s thriving franchise industry.

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