Australian Franchise News – 02-05-14
Crust Gourmet Pizza Bar has partnered with not-for-profit organisation Tram Sessions to create the ‘Crust Tram Jams’ – a series of pop up gigs held to surprise commuters on Melbourne’s busy trams.
Commuters were recently treated to a taste of award winning singer songwriter Sally Seltmann, with the songstress performing her new single Seed of Doubt on a fully packed tram.
Tram Sessions is a project that takes the joy of live music and lets it take a seat next to unsuspecting Melbourne commuters, and with the support of Crust, will be holding up to five Crust Tram Jams during April and May.
Crust Gourmet Pizza Bar Managing Director Michael Rose said Crust strongly supports grassroots projects, Australian music and community initiatives.
“As a proud supporter of Tram Sessions, Crust is supporting local emerging artists and established Australian artists by bringing the Crust Tram Jams to life,” said Mr Rose.
“We are happy to have partnered with Tram Sessions to ensure these great community initiatives can thrive.”
The Crust Tram Jams kicked off earlier this month with Melbourne indie pop folk band Tully on Tully, and continues throughout May with performances scheduled by Kingswood and All The Colours.
To see the Tully on Tully and Sally Seltmann Crust Tram Jams visit Tram Sessions at www.tramsessions.com
Crust Gourmet Pizza is part of Australia’s largest multi-food franchise operator Retail Food Group (RFG). With more than 105 million customer visits a year RFG owns the Donut King, Brumby’s Bakery, Michel’s Patisserie, bb’s café, Esquires, The Coffee Guy, Pizza Capers Gourmet Kitchen and Crust Gourmet Pizza franchise systems. In addition, the Company roasts more than 1.2m kilograms of coffee annually through the Evolution Coffee Roasters Group, Caffe Coffee and Barista’s Choice coffee brands.
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