Australian Franchise News – 11-11-10
The Aktiv group, owners of the popular Bucking Bull Roast & Grill franchise and the se7en Gourmet Takeaway concept, announces the acquisition of Western Australian brand The Kebab Co., which comprises 10 franchised stores, all located in major shopping centres in WA.
The Aktiv group plans to merge The Kebab Co. with its new franchised brand, Skewerz Kebabz, which most of the existing Kebab Co. stores will be converted and rebranded to by mid 2011.
Aktiv group’s CEO and Managing Director, Stuart Beechen, said “The acquisition provides additional opportunities for the Aktiv group and the franchisees of each system by allowing for the integration of products, collaborative marketing initiatives, co-branding, supply economies and leveraging of the Aktiv franchise management systems.
It boosts the number of food franchise systems under the Aktiv group to three; all developed in Australia over the past 12 years and focused primarily on food courts in major shopping centres.
We are always on the lookout for opportunities to add value in the retail fast food sector. Skewerz Kebabz is another exciting and unique brand which we’ve invested a lot of time and resources in and we believe it has great potential.”
The first store in the Skewerz Kebabz chain in Western Australia opened in Centro Galleria Shopping Centre, Morley this week.
Basil Bresgi (Franchise Owner of both Bucking Bull and The Kebab Co. in the Centro Galleria Shopping Centre) and Billy Preston (Franchise Owner of The Kebab Co. in the Midland Gate Shopping Centre) have been appointed the Master Franchisees in Western Australia for both The Kebab Co. and Skewerz Kebabz.
According to Basil, “The opportunity for The Kebab Co. to join the Aktiv group was an easy choice considering the franchise support, marketing and group purchasing benefits provided to me as a Bucking Bull franchisee over the past 10 years. I can feel confident in knowing the same level of support and professionalism will be provided to the Skewerz Kebabz franchisees and me, as Master Franchisee”.
This latest Aktiv group acquisition pushes total store numbers for the group to 44 across Australia.
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